Simon Middleton - The Brand Strategy Guru

Simon is one of the UK's best known specialist brand consultants, advising companies and organisations on how to bring their ‘brand meaning’ to life.

Currently Simon has been filming The Great British Holiday Show with Duncan Bannatyne which will be TX on Virgin 1 early 2010. Simon is also completing 'How To Build A Brand In 30 Days' to be published in April 2010 by Capstone Wiley

A regular media commentator on all things ‘brand’ for Sky News and Five News among others, Simon is also scripting and presenting a unique new six-part TV series The Brand Effect and working on a companion book for the series

Simon also presents unique master classes and conference keynotes on ‘brands and branding’ in the UK and Europe and is soon to be heard in the US.

Simon’s expertise and outstanding reputation stem from a varied career. He is a qualified primary school teacher, a Registered Nurse for people with learning disabilities, and a former senior manager in the NHS.

He has also been Creative Director of a leading advertising agency, a business journalist and an entrepreneur, launching two successful marketing businesses.

Simon is a respected leader in the brand field. He is a Business Fellow of the University of East Anglia, and a member of the team creating UEA’s unique new MSc in Brand Leadership. He is also a Chartered Institute of Marketing Marketer of The Year.

He continues to teach master classes to MBA students at UEA and post-graduates at the prestigious Norwich University College of The Arts.

Simon is also an expert in creative-thinking and innovation in business and runs popular workshops on creativity all over the UK.

When he’s not working Simon has another life as front-man of an acoustic-Americana band The Proposition, with a rapidly growing reputation on the roots circuit.

Simon has been married to his childhood sweetheart Sheila (an artist) for more than 30 years. His son is a dance DJ and producer, and his daughter a fashion stylist.

http://www.brandstrategyguru.com